Add paragraph text here.
I have business degree from AUK in Finance and Management. Jewelry, gems and pearls have always been my passion since I was a young girl. I took courses in Diamonds and gems at GIA (The gemologist institute of America). I was also a student in ( L'Ecole Van Cleef & Arpels' ) school in Paris and ended up in a short course at ( Central Saint Martins ) university of arts in London. I started the business between family and friends, and traveled to international exhibitions in Hong Kong, vicenzaoro in Italy, Jewelry Arabia in Bahrain (and many others) to study the market and get relations within the industry. In 12/12/2018 Lulwa Jewelry was officially introduced to the Market as A Kuwaiti brand and I had opened my private boutique in Kuwait City.
2. What inspires you as a jewelry designer?As the only girl in the family my passion in jewelry started out of curiosity through the beauty of my mother and grandmother’s jewelry, when I was 6 years old. My mother taught me how to purchase items with value like gold and diamonds and took me to Salhiya complex and the old gold souk in Mubarkiya every ‘Eid, birthday and special occasions to buy me jewelry. The love of jewelry had grown up with me until I had the opportunity to be part of it. I believe that the inspiration of jewelry designing comes from everywhere and anywhere like my designs and ideas, especially my signature pieces.
Passion creates ideas and good ideas create a market.
3. How did you find the acceptance as women designer in the market especially in a competitor market like Kuwait?
Gender isn’t a problem with entrepreneurship it all depends on an individual’s circumstances/situation. We will inevitably face challenges. Talking about the middle east countries and culture, sometimes because you’re a young lady in men industry you must be strong enough to continue the path even if you face constrains on your way.
4. Tell us more about your collection and pieces?Every piece is carefully designed to be a work of art to bring my vision, thoughts & emotions to life through each piece. My pieces have a message of : beauty, femininity, & representation. Whether in its simplicity or extravagance, each piece tells a story. it represents the brand’s attention to not only the details of each design, but the message every piece sends. Every collection is precious to my heart, making every piece in the collection a representation of my feelings & a discovery of my personality.
In the topic of collections, the closest collections to my heart are:
-Because i love yellow diamonds,
-Touch of sun (The divine moment where you’re blind-sided by the beauty of the sun, when it’s yellow sparkles flash and dance across an ocean to reflect beauty. We’ve recreated this in our Touch of Sun collection.)
-Because I love traveling, hiking, swimming and challenging myself to face my fears, The Rowana, represents a strong lady who loves to travel among the mountains and discover her strength. She is a true explorer, and the pieces she chooses to adorn herself with represent that. The collection resembles her edgy persona using geometric lines and cut creases)
5. What are the obstacles you have faced through your journey and how you overcame them?
For a new startup business, every day is a new challenge and no matter how big or small, we have to face it and deal with it. Government papers, finding a good location, doing it all alone is a forever challenge for startups, they have to face it until the business grows strong.
6. How would you see your business in 5 years?
My work will be featured in the Kuwait Jewelry show in April and my future plans
for the business is to expand in the GCC countries as the 1st year and then be
able to enter the worldwide market online or by exhibiting and collaborating with
department stores in Europe or worldwide
Part of my business plan is to exhibit in different countries because it gives the opportunity to interact directly with customers, understand different cultures and how it reflects the buyer’s ways of purchasing jewelry.
7. What would you recommend new designers to do in order to follow their dreams?
Be strong, believe in yourself, challenge yourself, think well before starting your business.
Your passion will take you to the right location, no matter how long have you
been trying if you had the vision to reach to a certain level by determination
you will reach it.
8. Any last Words for the entrepreneurs?
Have some time for yourself, read and educate yourself in anything you want to be good at. No one knows everything, we all learn every day. In Business, ups and downs is a must yet you have to know how to deal with it cleverly. Grab opportunities, listen to advises and surround yourself with good supportive friends.
9. last word for startups
THANK YOU for always being a supportive platform for Kuwaiti Creative you
I have business degree from AUK in Finance and Management. Jewelry, gems and pearls have always been my passion since I was a young girl. I took courses in Diamonds and gems at GIA (The gemologist institute of America). I was also a student in ( L'Ecole Van Cleef & Arpels' ) school in Paris and ended up in a short course at ( Central Saint Martins ) university of arts in London. I started the business between family and friends, and traveled to international exhibitions in Hong Kong, vicenzaoro in Italy, Jewelry Arabia in Bahrain (and many others) to study the market and get relations within the industry. In 12/12/2018 Lulwa Jewelry was officially introduced to the Market as A Kuwaiti brand and I had opened my private boutique in Kuwait City.
2. What inspires you as a jewelry designer?As the only girl in the family my passion in jewelry started out of curiosity through the beauty of my mother and grandmother’s jewelry, when I was 6 years old. My mother taught me how to purchase items with value like gold and diamonds and took me to Salhiya complex and the old gold souk in Mubarkiya every ‘Eid, birthday and special occasions to buy me jewelry. The love of jewelry had grown up with me until I had the opportunity to be part of it. I believe that the inspiration of jewelry designing comes from everywhere and anywhere like my designs and ideas, especially my signature pieces.
Passion creates ideas and good ideas create a market.
3. How did you find the acceptance as women designer in the market especially in a competitor market like Kuwait?Gender isn’t a problem with entrepreneurship it all depends on an individual’s circumstances/situation. We will inevitably face challenges. Talking about the middle east countries and culture, sometimes because you’re a young lady in men industry you must be strong enough to continue the path even if you face constrains on your way.
4. Tell us more about your collection and pieces?Every piece is carefully designed to be a work of art to bring my vision, thoughts & emotions to life through each piece. My pieces have a message of : beauty, femininity, & representation. Whether in its simplicity or extravagance, each piece tells a story. it represents the brand’s attention to not only the details of each design, but the message every piece sends. Every collection is precious to my heart, making every piece in the collection a representation of my feelings & a discovery of my personality.
In the topic of collections, the closest collections to my heart are:
-Because i love yellow diamonds,
-Touch of sun (The divine moment where you’re blind-sided by the beauty of the sun, when it’s yellow sparkles flash and dance across an ocean to reflect beauty. We’ve recreated this in our Touch of Sun collection.)
-Because I love traveling, hiking, swimming and challenging myself to face my fears, The Rowana, represents a strong lady who loves to travel among the mountains and discover her strength. She is a true explorer, and the pieces she chooses to adorn herself with represent that. The collection resembles her edgy persona using geometric lines and cut creases)
For a new startup business, every day is a new challenge and no matter how big or small, we have to face it and deal with it. Government papers, finding a good location, doing it all alone is a forever challenge for startups, they have to face it until the business grows strong.
My work will be featured in the Kuwait Jewelry show in April and my future plans
for the business is to expand in the GCC countries as the 1st year and then be
able to enter the worldwide market online or by exhibiting and collaborating with
department stores in Europe or worldwide
Part of my business plan is to exhibit in different countries because it gives the opportunity to interact directly with customers, understand different cultures and how it reflects the buyer’s ways of purchasing jewelry.
Be strong, believe in yourself, challenge yourself, think well before starting your business.
Your passion will take you to the right location, no matter how long have you
been trying if you had the vision to reach to a certain level by determination
you will reach it.
Have some time for yourself, read and educate yourself in anything you want to be good at. No one knows everything, we all learn every day. In Business, ups and downs is a must yet you have to know how to deal with it cleverly. Grab opportunities, listen to advises and surround yourself with good supportive friends.
THANK YOU for always being a supportive platform for Kuwaiti Creative you
